Today we’re
going to talk about the demise of one of video game history’s greatest hardware
icons, SEGA. In the 16 bit era SEGA was
nearly neck and neck with Nintendo with its classic Sega Geneisis system. Unfortunately, after a slew of unsuccessful
Genesis add-ons and the failure of its successor, the Saturn, SEGA was unable
to make any mark on the 32/64 bit market.
Yet in 1999, SEGA was about to be the first on the market with a 128-bit
console.
Titled,
SEGA Dreamcast, with this new system the company introduced many new
innovations to the video game industry. Its controller had a miniature screen
that interacted with on-screen gameplay, almost like a precursor to the
modern-day Wii U. In addition, the
system boasted something that was truly ahead of its time – a built in modem
for online play. When it launched in
1999, it was a huge success selling over 400,000 units. Gamers were drawn to it
due to its stellar lineup of games and online connectivity. However, there was
one thing that worried SEGA – the Sony PlayStation 2. Although the PS2 had a
slow start, its technological power and the added capability to play DVD movies
really helped sell the system. In addition, the Dreamcast was falling to piracy
as the system lacked any copy protection thereby enabling the games to be
copied on any computer with a CD Drive. These factors and more eventually
caused the Dreamcast to suffer in sales, and by the time Microsoft and Nintendo
entered the market the Dreamcast was already discontinued.
Now, one
question remains – what would the market be like today if the Dreamcast had not
failed? Well, here comes my theory. If the Dreamcast remained strong even when
the Microsoft Xbox and the Nintendo GameCube came in, it would have been an
interesting sight to see the market split four ways. Dreamcast’s main competitor would have had to
be the GameCube, due to both systems selling to roughly the same demographic
with software titles that were franchises with long histories. The sixth
generation would’ve ended with the Dreamcast as a distant fourth unless
something major happened to upset the market. Now coming to the seventh
generation, it really depends on what kind of console Sega would’ve came up
with. Had Sega tried to compete with
Microsoft and Sony, I truly think they would’ve fallen rapidly as the company
did not have as much technological prowess as the other two companies. However,
throughout its history SEGA had always been innovative, bringing new concepts
to the industry that were ahead of their time. Had SEGA released a console
before Nintendo’s Wii with the new trend of motion control, the company
could’ve easily gained enough market share to be sustainable. Although Nintendo would have still survived
due to its handheld sales, it’s fair to say it could’ve lost to SEGA due to how
big of a factor motion control was during that generation. In today’s eighth generation SEGA’s next
system might have been in the same place as the Wii U is today, and Nintendo
may have been relegated to its handheld business.
All in all,
SEGA’s run in the hardware business will be remembered by all, and I hope you
enjoyed my theory on what it could be like if SEGA was still making consoles.
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